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eSalon’s Summer-Ready Hair Styling Products Enter UK Market

Balm and protectant protect hair color, too.

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By: Christine Esposito

Editor-in-Chief

eSalon has has announced the expansion of its styling products to the European market. The brand's Velvet Primer and Triple Prep, which are desgned to fight frizz and help style and keep color vibrant, initially launched in the US in 2020 and are now being offered to consumers in the UK, France, Italy, Spain and Germany. Velvet Primer is a frizz-fighting, smoothing balm designed to be used before heat styling or air drying. Its enriching and lightweight formula, with abyssinian oil, hydr...

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